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work process

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Our approach to innovation combined with knowledge and expertise achieves real results. We begin our journey with our clients by creating a research framework and methodology that exposes critical issues and insights. This approach leads to radical changes and allows the flow of new solutions.

Understanding

We conduct research and make sure that we solve the problem for which we have gathered and indeed understand in depth the environment of your product

Concept

We begin by moving the wheels of creation, analyzing and comparing the solutions and choosing the one that produces the most successful effect

Strategy

We seek answers to important questions; team composition, budget, timetables, road maps, and a preliminary characterization of desired products

Characterization

We create full, accurate product characterization, hierarchies, flow, site maps, mockups, scenarios’ optimization and usability upgrade

UI Design

We create sketches, wireframes, mockups, color scales, visual elements, grid and clear guidelines for product’s style and visibility

Code

Our developers are already in the process from the start, enabling the development of a fully functional interface parallel to early stages.

Quality Assurance

We Perform usability and user feedback rounds, generate QA documents, identify needed improvements, implement them and repeat the process as needed.

launch

A moment before launch, the whole process can repeat itself, partially or fully, until you get the desired experience and the satisfaction of your product’s users.

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